LEVERAGE ACTIONABLE INSIGHTS

Understand Your Buyers Via Their Purchases!

Stop being limited by first party data to inform your customer understanding. Enrich it with deterministic network intelligence to uncover their purchase patterns, identity traits, buying goals, locational clusters & other demographic markers to help inform your targeting & messaging!

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Tracking 6M+ Buyers across 500+ Digital/ Retail Brands
Identify & Target Buyers Basis Their Key Traits
Integrates seamlessly with Google/ Meta Ads

What Can Xpert Insights Do For You?

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DISCOVER BUYER TRAITS

Build Detailed Customer Personas

  • We have a limited understanding of our customers, as they don’t really tell us much beyond their purchase. Most user research gets qualitatively driven basis individual calls.

  • Xpert enriches your customer understanding with network intelligence, revealing new buyer traits, purchasing patterns, goals, and demographics. This insight is used to improve creatives and launch new products.

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UNLOCK LOCATION INTEL

Identify Locational Buyer Hotspots

  • Currently available location Intelligence is generic & built top down, rendering growth decision-making non deterministic & hence unreliable

  • Xpert identifies locational clusters with high concentration of potential buyers- these get mapped against your current store proximity to evaluate potential new store location suggestions.

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IDENTIFY GROWTH OPPORTUNITIES

Evaluate Growth Opportunities Basis Saturation !

  • Your own data shows where you perform well, but it doesn’t allow you to benchmark against the area’s potential to determine if and how much more focus is needed.

  • Xpert benchmarks your market share against its universe of buyers, helping you identify locations where you’re saturated versus those with growth potential.

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Our Core Offerings

What Else
Can Xpert Do?

Discover ways you can leverage Xpert to optimize marketing spends & grow your sales

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Ad Targeting

Reduce your CACs by 30% by targeting your Google/Meta Ads to actual buyers identified basis their past purchases across our 7M+ Buyer Network.

Marketing Measurement

Optimize for New User CAC, instead of ROAS to eliminate ad-platform bias. Identify sales impact on marketplaces driven by off-platform digital ads!

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Locational Insights

Identify buyer hotspots to target for your promotions & retail expansion. Tailor your marketing to every locality & housing society.

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