Buyer Intelligence Platform

Buyer Intelligence Platform for Consumer Brands.

Xpert helps brands improve, expand into the right markets, and eliminate spend on audiences who will never convert. Built on real purchase data from 20M+ verified buyers across 19,000+ pincodes in India.

Schedule a Demo See How It Works →
Xpert Buyer Intelligence Platform
Trusted by 1,000+ brands
Across FMCG, Fashion, Electronics, F&B, Retail and more
Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand BrandBrandBrandBrandBrandBrandBrandBrandBrandBrandBrandBrandBrandBrandBrandBrandBrandBrandBrandBrandBrand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand Brand
Our Data

Stitching Digital & Retail Purchases Across Brands

Decoding invoices to build a living map of WHO is actually buying, WHAT are they interested in, and WHERE are they concentrated across India to surface insights otherwise hidden.

20M+
Verified Buyers
19K+
Indian Pincodes
1,000+
Omnichannel Brands
90+
Product Categories
Verified Purchase Data
What Can Xpert Help You With?

Every Growth Problem Solved using Actual Purchase Data.

Marketing

Retail Store Footfalls

Identify verified buyers living within your store's catchment and activate them on Meta and Google. Close the loop with offline sales feedback via Conversion API — so every store sale improves the next campaign.

Explore Store Footfalls →
Expansion & Strategy

EBO Retail Expansion

Identify whitespace where demand exists but you don't, map competitor presence to surface blindspots, and rank every expansion opportunity by verified buyer reach — before you sign a lease.

Explore EBO Expansion →
Marketing

Qualified Leads

Target verified buyers on Meta and Google — not everyone who might buy. Replace interest-based audiences with purchase-verified segments that improve lead quality and reduce cost per qualified lead.

Explore Qualified Leads →
Sales & Distribution

General Trade Distribution

Map where your premium buyers are concentrated, classify GT outlets near those clusters, and assess each store's capability through AI image analysis — so every stocking decision is backed by demand, not guesswork.

Explore GT Expansion →
Why Xpert?

Why Purchase Data Matters?

Population is not buyers

Less than 5% of Indians account for 95%+ of all purchases.

Most brands try to reach as many people as possible — but not everyone is interested, and not everyone can afford to buy. Xpert targets only the people who actually spend.

Complementary purchase signals

Your future customer is already buying from someone else.

Your target consumer makes purchases across categories and brands — not just yours. Xpert uses verified purchase history across complementary categories to identify who is most likely to buy from you.

Buyer concentration

Buyers in India are not equally concentrated.

Population density is not the same as buying density. Demand clusters tightly by pincode and locality — Xpert maps exactly where your category buyers live, so every campaign, outlet, and store follows real demand.

Our Learnings

Real brands. Real data. Measurable outcomes.

See how India's leading consumer brands have used Xpert to grow smarter.

Driving High-Quality Leads for Toothsi Via Hyperlocal Targeting
Beauty and Personal Care

Driving High-Quality Leads for Toothsi Via Hyperlocal Targeting

Read Case Study →
Xpert's Locational Intelligence For Data Driven Decisions - The Sleep Company
Health and Wellness

Xpert's Locational Intelligence For Data Driven Decisions - The Sleep Company

Read Case Study →
Boosting New Product Sales By Gaining Holistic Buyer Insights- Atomberg
Electronics and Appliances

Boosting New Product Sales By Gaining Holistic Buyer Insights- Atomberg

Read Case Study →
View All Case Studies →
FAQs

Frequently Asked Questions

Find answers to commonly asked questions about Xpert.

Still have questions?

Xpert is a buyer intelligence platform built on verified transaction data from 1,000+ consumer brands across India. It helps brands identify who their actual buyers are, where they are concentrated, and how to reach them — across advertising, retail distribution, and store expansion.
Xpert aggregates transaction-level data from Shopify stores, offline POS systems, and brand loyalty networks across 1,000+ consumer brands in India. The data is fully anonymised and privacy-compliant — no identifiable customer information is ever shared.
Xpert is built for consumer brands in India — marketing teams looking to improve ad targeting and store footfalls, and sales or expansion teams looking to grow GT distribution or identify the right locations for new stores.
Xpert covers 19,000+ pincodes across India — Tier 1, Tier 2, and Tier 3 markets — across 90+ product categories including FMCG, Fashion, Electronics, F&B, and Personal Care.

Discover How Xpert Can Boost Your Growth

Schedule a Demo View Our Solutions
Xpert Platform